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Beatriz Marantal's Portfolio

What made you interested in Marketing?

I love the creative outlet that it provides within the business world! I have always been fascinated by the way brands can tell compelling stories and create emotional connections with their audiences. Marketing allows me to combine my analytical skills with my passion for creativity.

I enjoy the challenge of understanding consumer behavior, identifying market trends, and developing strategies that not only meet business objectives but also engage and delight customers.

Marketing is constantly evolving with new technologies and platforms, which keeps the field dynamic and exciting. The opportunity to learn and adapt continuously is something that deeply appeals to me.

I am particularly interested in digital marketing and the power of social media to reach and influence people on a large scale.

Ultimately, I am drawn to marketing because it sits at the intersection of creativity, psychology, and strategy, offering a unique and fulfilling career path that aligns with my strengths and interests.

Anything you like to do outside of work?

I love to travel!

Who is one of your biggest inspiration?

My biggest inspiration is Michelle Phan. She began her journey as a YouTuber, sharing makeup tutorials from her bedroom. Despite starting with modest means, her dedication, creativity, and entrepreneurial spirit propelled her to immense success!

What inspires me most about Michelle is her ability to turn her passion for makeup into a thriving business empire.

She didn't just create content; she built a brand and a community around her love for beauty (a true Pioneer!)

Michelle's authenticity, coupled with her innovative approach to content creation and branding, enabled her to connect with millions of people worldwide.

Her story is a testament to the power of perseverance, self-belief, and embracing opportunities in the digital age. Michelle's journey reminds me that with hard work, determination, and a genuine passion for what you do, even the loftiest dreams can be realized.